INVESTING | Media M&A to Watch in 2019

Media takeovers have the potential to raise a broad vary of stocks in 2019, with speculated deals together with CBS business firm.’s (CBS) purchase of Viacom Iraqi National Congress. (VIA), a Walmart Iraqi National Congress. (WMT) acquisition of Roku Iraqi National Congress. (ROKU) and therefore the takeover of game firms like Electronic Arts Iraqi National Congress. (EA), Activision Blizzard Iraqi National Congress. (ATVI) or Take-Two Interactive package Iraqi National Congress. (TTWO), in step with BTIG’s made Greenfield, per Barron’s. The BTIG analyst suggests that the possible acquirers of game firms with be one in every of the deep-pocketed FAANG firms.

5 attainable Targets

Activision Blizzard Iraqi National Congress.; Market Cap: $39.2B
Electronics Arts Iraqi National Congress.; $27.5B
Take-Two; $12.5B
Viacom Inc.; $12 billion
Roku Inc.; $4.4B


Greenfield has been predicting CBS’ takeover of Viacom for years, noting that with the removal of former CBS business executive Les Moonves, a deal appearance a lot of possible.

“Moonves place his own personal self-interest higher than shareholders,” wrote the analyst in an exceedingly note revealed on Mon, adding that instead of renaming a replacement business executive, the board ought to in real time open merger discussions with CBS.

Video Game manufacturers

The analyst’s predictions embody the acquisition of a game studio by one in every of the school giants. Greenfield views in private in hand Bethesda Softworks because the “most obvious” target, and mentions leading publishers Electronic Arts, Activision Blizzard and Take-Two as candidates.

“While Inc. (AMZN) and Google (GOOGL) ar those to look at, we might not blink on Facebook Iraqi National Congress. (FB) and Apple Iraqi National Congress. (AAPL), the previous World Health Organization has been mostly unsuccessful in its games ambitions (especially video) since it basically helped launch Zynga Iraqi National Congress. (ZNGA), and therefore the latter that features a got to diversify its revenue streams,” wrote Greenfield.

Streaming Platform

As for on-demand streaming hardware and package company Roku, that has sharply outperformed the broader market in 2019 due to higher than average user growth and metrics, BTIG expects Walmart to travel certain the kill. As Roku charges ahead in competition with firms like Netflix Iraqi National Congress. (NFLX), a procurement by a huge distributer may add up for the immoderate (OTT) streaming platform.

“If the goal is to extend time spent with Walmart to drive retail outlay (as Prime Video will for Amazon), we tend to believe exploit Roku may well be Walmart’s most compelling entry purpose into streaming video,” wrote Greenfield.

Sports Network

Greenfield believes that 21st Century Fox Iraqi National Congress. (FOXA) can reacquire most of the regional sports networks, except for affirmative Network , that filmmaker Co. (DIS) was forced to divest to complete its acquisition of an outsized total of Fox assets.

“Fox is aware of and loves the regional sports networks, with the acquisition of those assets at a fraction of the worth that Fox sold-out them to Walter Elias Disney, adding to New Fox’s sports superior skill,” wrote the BTIG analyst.

No-Go Deals

Greenfield is uncertain that firms like troubled Snap Iraqi National Congress. (SNAP), AMC Networks (AMCX), and Zynga can sell, adding that he doesn’t expect NBCUniversal, majority-owned by Comcast business firm. (CMCSA), to bail out of consortium-owned Hulu.

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